Guinness Storehouse is Ireland's number one visitor attraction. A visit to Dublin is not complete without learning how Guinness became a widely recognized and popular global brand. The Guinness story began with one man, the brewery's founder, Arthur Guinness. Discover the rich heritage and history of this much-loved stout at the Guinness Storehouse. The visitor center and factory. The Guinness Storehouse and factory is an extensive and interactive visitor center which spans seven levels. Visitors are welcomed into the world's largest pint glass in the Atrium, which stretches the full seven levels of the building. Enjoy the journey through the process and craft involved in the making of Guinness from a few simple ingredients. Learn more about its founder and the history of Guinness through the times. From advertising to Irish fare Guinness has a long history of award-winning advertising campaigns and sponsorship. Discover how such advertising has made it the successful brand it is today, as well as the logistics behind transporting the product around the globe. You may learn a few surprising facts! Speaking of which, did you know that Guinness has long been used as a cooking ingredient? At the Brewers Dining Hall, try some famous Irish dishes, including Beef and Guinness Stew. Bars at the Storehouse. Once you've made your way around the Guinness Storehouse, reward yourself with a perfect pint of Guinness in the Gravity Bar. Take in the 360 degree views and enjoy the atmosphere as you sip your stout. For something a little different, purchase a ticket for the Connoisseur Bar Experience. This includes a tasting of four variations of Guinness stout, along with expert commentary. Guided tours of the Guinness Storehouse are available in several languages and should be booked in advance. Free audio guides are available, and self-guided tours are also an option. How to find it. The Guinness Storehouse can be found at St. James' Gate Brewery, in the heart of the city, and is a must-see on any Dublin city break.